The Running Foxes re-launch Foundation
Leicestershire County Cricket Club have re-launched the Foundation, the charity arm of the club.
The relaunch is part of the club’s new strategy, with a focus on strengthening connections and engagements with the local community - a key target set out earlier in the year within the roadmap to success.
The club have partnered with two children’s charities, based in Leicestershire, who will benefit from funds raised for the Foundation. Alongside the charities, the Foundation will support LCCC’s Academy and local grassroots cricket clubs to support the next generation of young cricketers.
Alex’s Wish and Healing Little Hearts have been selected by LCCC as Foundation partners.
Both charities will directly benefit from fundraising initiatives, led by the club, which will go toward improving the lives of young children and their families.
Alex’s Wish aims to eradicate Duchenne Muscular Dystrophy, the most aggressive form of Muscular Dystrophy that affects 1 in every 3,500 boys born. The charity fundraises to bring about effective treatments and ultimately a cure for the condition.
Healing Little Hearts offers free heart surgery to babies and children born with Congenital Heart Disease. The charity sends medical teams to perform life-saving heart operations on children in developing parts of the world.
Sean Jarvis, CEO for LCCC said that these two charities were both incredibly worthwhile causes to support.
“Both charities deliver invaluable work to improve the lives of children and their families. I’m really pleased that we can use our network to inspire our members and fans to raise much-needed funds through our Foundation,” he said.
“The Foundation will lead on two major fundraising initiatives a year and aims to drive income generation into the charities. All money raised will be split across the two charities, our Academy of Cricket and placed into a fund for local cricket clubs to access. The work of the Foundation will play a vital role in supporting grassroots cricket clubs, whilst generating much-needed cash for these charities.”
Emma Hallam, co-founder of Alex’s Wish said: “We’re so excited to be partnering with LCCC as part of our fundraising strategy to support research and treatments into this devastating disease which currently has no cure. As a relatively small local charity, we’re always looking for new opportunities to raise the profile of our work and help more families get the help they need.”
Dr Sanjiv Nichani OBE, founder of Healing Little Hearts said: “Thank you to LCCC for selecting us as one of the Foundation’s charity partners. We want to continue to support very young children who rely on our support for life-saving medical care and the money raised from the Foundation initiatives will play a big part in that.”
The Foundation is set to launch its first initiative - the Century A Day Challenge. Fundraisers are being asked to walk, run, cycle one mile a day, every day throughout November – the same distance as 100 cricket runs. More details will be released later on today.
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